StandardDeviation

One Consultancy. Endless Possibilities.

We don't just advise. We build.

Strategy, product, marketing — one senior team, end to end.

The premise

What used to take a quarter now ships in weeks.

That's the whole premise. The rest is how we work.

Solutions, not decks.

Consulting usually ends at "implement." Ours ends in working software.

Operators, not account layers.

The person you brief is the person who ships. No handoffs, no juniors translating your call.

AI-native, not AI-added.

Every solution starts from what AI makes possible now — not an old playbook with a chatbot bolted on.

What we solve

From marketing to product to operations.

Wherever the problem lives, the engagement is the same: senior people, and working software at the end.

01 · Marketing & Brand

Marketing transformation

Brand intelligence, media planning, and creative production. Run by us, run by your team, or white-labeled for your agency.

→ 02 · Product & Software

Product development

Custom platforms, native apps, internal tools. From spec to shipped.

→ 03 · Strategy & Operations

Business strategy

Business planning, technical architecture, AI roadmaps. Advice that ends in a build plan, not a binder.

→

All of this, powered by

StandardOS

The operating system under every engagement — six modules, from knowledge graph to creative production. We run it for you, your team runs it, or it's white-labeled for your agency.

Explore StandardOS → Something else? It's in scope →

Selected work

Work you can click on.

A booking platform that runs a real business. A local-service site with reviews that publish themselves. A native iOS app shipped to TestFlight.

Web · Desktop Next.js · Stripe · Calendar

A booking platform that runs the whole business.

Marketing site, multi-step booker, Stripe payments, calendar sync, transactional email — for a Saint Barth water-taxi service. Shipped in two weeks.

Read the case study →

Web · Local search Next.js 15 · Postgres · Railway

Reviews that publish themselves, and twenty cities from one file.

A design system turned into a running site for a family-run DFW pool-care business — with a review system that posts straight to the page, a resumable quote flow, and a city page for every route they run.

Read the case study →

BetaPoint

Mobile · iOS Expo · React Native · Supabase

A native climbing app, from spec to TestFlight.

Route discovery on real OpenBeta data, an on-the-wall camera with hold tagging, a personal climbing log, and a community feed.

Read the case study →

Contact

Start a conversation.

Tell us what you're trying to do, we'll tell you the right way in.

Or email noah@standard-dev.com — usually a reply within a business day.